Our client provides daily horoscope app development services in the USA and wants to develop an app to provide astrology enthusiasts, wellness seekers, and casual users with personalized daily horoscope readings and other knowledge. Other than this, the client wanted a secure communication channel to allow users to chat and have audio or video calls to ask their doubts.
During the meeting, he mentioned he has a plan of further expanding his business and wants an e-commerce module where other companies and stakeholders can sell their spiritual products and services through this horoscope app.
Developing the Daily Horoscope App obviously came with a few challenges because the client was specific about his needs. Here are the challenges that we faced during the Horoscope app development.
✅ As the app was based more on accurate data, collecting data and verifying the astrological data was a hectic job.
✅ As the US has different time zones, fetching the time for each location and displaying accurate readings was a responsible task.
✅ There are lots of horoscope apps in the market, client mentioned that he want to keep users coming , thinking of constant unique programs and offers required a lot of research and brainstorming.
✅ The client wanted customized horoscopes based on a user’s birth date, zodiac sign, and interests, this required AI expertise to provide a personalized experience.
✅ The US has a diverse population, and everyone speaks a different language, especially English and Spanish. Other than this, the client wanted multiple languages, particularly Spanish, and more.
✅ Additionally, safeguarding user data and maintaining the confidentiality of a huge number of users was a challenging job; it needed secure coding practices at every stage and use of SSL.
We had a meeting with a client on a Zoom call and discussed everything briefly about this Astrology app development, the Cost of developing a horoscope app, and important functionalities and features. Based on the discussion, we divided every task within the team according to the team's expertise and fluency..
✅ To fix the above challenges, we developed a custom API to fetch accurate daily readings according to each user.
✅ Our developers wrote a logical code for horoscope readings and notifications to make sure readings are sent in suitable U.S. time zones, including Pacific, Mountain, Central, and Eastern.
✅ Our team of AI experts integrated an AI-based machine learning algorithm to provide highly personalized horoscope readings and even predict potential mood shifts or life trends.
✅ We used Firebase Cloud Messaging (FCM) to deliver timely push notifications.
✅ To ensure every astrology feature is easily accessible and use, our designers created a minimal and clean design.
✅ We also integrated social media API integration so that users can share their reports on Facebook, Instagram, and other platforms to their friends.
✅ For basic horoscope readings, there is a free model. And if users want in-depth reports, zodiac compatibility tests, or an ad-free experience, we added a paid model for monetization.
✅ Create account: Users can create an account through a mobile number and email ID if they are new.
✅ Login: Existing users can log in to the horoscope app using their ID and password.
✅ AI-Powered Personalized Horoscope: We added AI algorithms that learn user preferences to offer more perfect readings based on their zodiac signs and personal data (birth date, preferences, etc.).
✅Daily Horoscope Updates: Users registered with the app will daily get horoscope readings based on their zodiac sign and other factors.
✅Push Notifications: The app will send Timely and personalized push notifications.
✅User Profile Customization: Users can customize their profile and change their birth date and personal preferences to receive horoscope readings customized to them.
✅Horoscope Sharing: Users can share their reports online with their social media friends or on WhatsApp.
✅Personalized Insights: Users can save their favorite readings and access a history of past horoscopes when needed.
✅Multilingual Support: We added basic support for Spanish and other languages as the client target was a diverse U.S. population.
✅Premium Features: We also added some premium features like astrology reports, compatibility tests, and an ad-free experience.(for paid users)
✅ Frontend: Flutter
✅ Backend: Node.js, MongoDB, Astrology Data API
✅ Analytics: Firebase Analytics or Google Analytics
✅ AI/Personalization: TensorFlow or PyTorch
Our most accurate daily horoscope app brought a profitable result and met the client’s expectations. The U.S audience finds the app super interesting and increased their belief in astrology due to accurate predictions and other data.
✅ Due to personalized and user-friendly features, the app achieved positive ratings within 2 months of launch.
✅ Our freemium strategy helped the client in consistent revenue generation. more number of users converted to paid users within 3 months.
✅ Daily app usage increases up to 54%.
✅ Analytics shows the app downloads up to 200K within 6 months.
✅ Personalized, time-zone aware notifications and premium features helped retain users who returned daily for their horoscope updates.
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Send us your requirements on [email protected] or call +1 830 421 3595