Jewelry Store Website Development

Client Requirements

Our client is a leading jewelry brand in the US and approached us for jewelry store website development services. Being a reputed name in the jewelry business, our client wanted to move their business online to reach a wider audience and supply their customized jewelry pieces to different parts of the world.

The client has been in this jewelry business for decades and has been supplying modern jewelry like engagement rings, anklets, necklaces, etc, as per the customer’s order. But now he wishes to have a global presence and make a good position in the online market; hence, he decided for jewelry website development.

The requirement by the client was a user-friendly e-commerce store with a minimal and aesthetic design suitable to a jewelry theme. Our jewelry website developer chose Shopify to develop the jewelry store due to its attractive theme and sales features.

Challenges of Jewelry Store Web Development

Our client’s jewelry store mainly runs offline, but he also has many customers outside the US and globally; hence, maintaining everything on paper and through mobile was a challenge. Plus, the majority of nearby customers shop offline, as when it's about shopping for jewelry, customers usually prefer offline shopping to get a better idea. Hence, our client demanded a responsive store with high-quality product display to give the offline experience on the website.

Plus, the client wanted multiple payment methods to allow customers to shop according to their convenient payment method.

Below are some of the challenges of the jewelry website development project.

➤ Handling a huge bunch of offline customers due to the offline store presence, handling the sales and finance was getting hectic.

➤ The client wanted high-resolution images and 360-degree product views without compromising website speed. 

➤ Creating a secure and seamless payment gateway that supports multiple transaction options. 

➤ The client wanted to target multiple locations outside the country. that needed SEO best practices while maintaining a design-heavy layout.

➤ Making a scalable backend was a challenge for us to handle large traffic volumes and frequent inventory updates.

Jewelry Store Website Design & Development by Our Team

Solution of Jewelry Website Development

Being a leading jewelry website development company in Texas, we have designed and developed a lot of jewelry stores using different technologies. Our eCommerce website development services are suitable for startups, mid-level businesses, and enterprises. At Maneksoft, we believe starting with detailed research about a project is the best start to achieving high-quality results. Hence, we analyzed hundreds of jewelry stores online to compare and get ideas on how we could make this store unique and more functional.

Our eCommerce website designers and developers kept a mobile-first approach in mind to allow the website to be accessed by anyone from any device. We implemented high-quality product displays with 360-degree views, zoom-in features, and multiple images for a detailed shopping experience. 

Plus, to allow customers to choose better, we added a personalization feature and a try-on feature that allows visitors to try jewelry virtually and choose based on the recommendations.

Key Features of Jewelry Website Development

✅ Signup/Login: Users can create their account on the online store through their mobile number or Gmail ID.

✅ Advanced search filters: Users can search for suitable jewelry like rings, neckpieces, chokers, bracelets, anklelets, chains, pendants, and more based on their style, occasion, color, etc.

✅ Detailed product description: Every jewelry has a detailed description about the metal, grams, etc., as well as how to handle and maintain the jewelry.

✅ AI recommendation: Based on the previous orders, user searches, and choices, AI will recommend the best jewelry pieces and newly launched jewelry to users.

✅ Real-time notification: Users can stay updated with the new launches of jewelry collections or festive offers and discounts through real-time notifications.

✅ Payment gateway: The user can pay using the multiple payment gateways as per their convenience.

✅3D Try-on: This feature allows customers to try on jewelry virtually and experience how it looks in real life.

✅ Wishlist: Users can add the jewelry pieces they like to keep as reminders for future purchases.

✅ Order history: Users can see their order list and track their current order from here.

✅ Return: The user can send a return or replacement request in case of any issue.

✅ Customer support: customers can raise a ticket for enquiry or chat with executives to solve their query.

✅ FAQ: Customers can read the questions and other knowledgeable tips to maintain jewelry and solve their doubts at faq section.

Tools and Technologies

➤ Frontend: React.js, Vue.js

➤ Backend: Node.js, Laravel

➤ Database: MySQL

➤ E-commerce Platform: Shopify

➤ SEO Tools: Yoast SEO and Google Analytics